BMW celebrates 60 years of the BTCC
The British Touring Car Championship (BTCC) is one of the best-loved, most illustrious and famous motor racing championships in the world. Since its inception in 1958, it has attracted and captivated millions of fans around the world.
To celebrate 60 years of the BTCC, BMW and FCB Inferno have released a series of five posters celebrating each decade of BMW’s involvement in the series. From the 1960s right up to the 2000s, each poster is crafted to celebrate a decade using an iconic art style from that era, and includes pop art and tech noir. The vehicles featured in the posters are representative of each decade of racing, carrying the livery of that era.