Porsche Design celebrates 50 years

Porsche Design is celebrating its golden jubilee in style with these two very special cars. First, we have the exclusive Porsche 911 Edition Porsche Design and then a classic 911 S 2.4 Targa from Porsche Design’s founding year of 1972, which has been faithfully restored by Porsche Classic. What unites them is the black colour scheme, which nods to the legendary Chronograph I designed by Professor Ferdinand Alexander Porsche in 1972. Alongside these two iconic vehicles, Porsche Design has also produced a special Chronograph 1 – 1972 Limited Edition watch as part of the celebrations.

The 911 Edition Porsche Design is a limited run of 750 cars with numerous features inspired by the iconic designs of F.A. Porsche. In addition to the all-black exterior, the interior includes the classic checked seat centre panels and the red second hand of the Porsche Design Subsecond clock in the Sport Chrono Package, which comes as standard. The special edition is based on the 911 Targa 4 GTS.

For the past two years, Porsche Classic has been working on a unique project to celebrate 50 years of Porsche Design. A 911 S 2.4 Targa from 1972, has been restored for the anniversary. The base vehicle was in poor condition and missing some parts. While this would normally be a tricky start to a restoration project, on this occasion it wasn’t important for the planned modifications. The Porsche Classic experts completely upgraded the engine and chassis to the spec of the S version.

In tribute to F.A. Porsche, this one-of-a-kind vehicle also features the same colours as the legendary Chronograph I watch from 1972, with black dominating both the exterior and interior. Classic side stripes with integrated Porsche Design lettering adorn the flanks. As a special highlight, the Targa roll bar has also been lasered in a platinum satin finish. The Targa lettering is finished in matt black. Like the special edition model, the grille on the rear engine cover features a ‘Porsche Design 50th Anniversary’ badge with a reproduction of F.A. Porsche's signature.

Photos © Porsche